Stop Losing Jobs
To Whoever
Picks Up First
BotCraftr automatically texts every new lead within 2 minutes — even at midnight, even when you're on a job site. We set it up. It runs itself. No missed calls. No cold leads. No new hires. If you don't respond fast, they move on. Every time.
⚡ Takes 10 minutes to see. No setup required.
⚡ Most contractors respond in 30+ minutes. You respond in under 2.
Every Missed Call Is a Job
You Handed to a Competitor
You Can't Answer While Working
You're on a roof, under a sink, or pulling wire. A new lead calls, gets voicemail, and dials the next contractor on the list. That contractor picks up. Game over.
Slow Follow-Up Kills Deals
Responding in 4 hours vs. 2 minutes is often the entire difference between winning and losing the job. Most contractors have no idea how many leads go cold every week.
Booking Eats Your Time
Phone tag to schedule estimates wastes hours. Clients want to book on their schedule — not wait two days for a callback between your jobs.
Hiring Isn't the Answer
A receptionist costs $35,000+ a year, works 9 to 5, and calls in sick. BotCraftr costs a fraction, never sleeps, and never misses a lead.
We Set It Up.
It Runs Itself.
Lead Comes In
Calls, forms, messages. Doesn't matter when. Doesn't matter how. We catch it.
Instant Text Response
They hear from you in under 2 minutes. Before your competitor even sees the notification.
Automatic Follow-Up
No response? We follow up until they do. No lead goes cold. Ever.
They Book Themselves
No phone tag. No back-and-forth. They pick a time, it's confirmed. You show up.
Everything Running
While You Work
Instant Lead Response
Every new lead gets a text within 2 minutes. Nights, weekends, holidays. Your business never goes dark.
Smart Follow-Up Sequences
Automated follow-ups written for your specific trade — so nothing sounds robotic or generic to your clients.
Automated Booking
Clients book their own estimates on your calendar. You get a notification. You show up. Done.
AI Lead Qualification
The system asks the right questions before you're involved — job type, location, timeline. You talk to real prospects only.
Missed Call Text-Back
Every missed call triggers an instant text. "Hey, missed your call — what can we help with?" No lead left behind.
Simple Dashboard
Every lead, every conversation, every booked job in one place. Built for tradesmen, not tech people.
Built for the Trades.
All of Them.
Roofing
Capture every storm-season lead
HVAC
24/7 response when systems fail
Plumbing
Win emergency calls before they dial twice
Electrical
Book service calls around your job site schedule
General Contractors
Qualify leads before the estimate
Landscaping
Dominate the spring rush with instant response
Home Inspectors
Fill your schedule with automated booking
Energy Inspectors
Convert rebate-seekers into booked appointments
Drone Inspectors
Automate quotes and scheduling end-to-end
Windows & Doors
Never miss a replacement inquiry again
Painting
Book estimates while you're on the roller
Other Home Services
If you rely on booked appointments, we can help
"Built by someone who's been on your side of the phone call for 20 years. I watched great contractors lose jobs not because of their work — but because nobody picked up. I built the system that fixes that. No fluff. No guesswork. Just results while you work."— Matt, Founder · BotCraftr · 20-Year Electrician & Certified Construction Inspector
Find Out Exactly
How Much You're Losing
Most contractors are losing $3K–$15K/month and don't even know it.
Answer four questions and find out — in under 30 seconds.
Select your trade — we'll pre-fill typical job values for you
Phone calls, form fills, Google messages — all combined
What does a typical completed job bring in?
Out of every 10 estimates, how many become paying jobs?
Based on industry research: contractors who respond within 2 minutes are 21x more likely to win the job than those who respond in 30+ minutes. This is a directional estimate using a conservative assumption — your actual number may be higher.
Get Your Free Money Leak Report
Enter your details below — then click the download button to get your personalized PDF.
No Contracts.
No Surprises.
One recovered job pays for this. Every month after that is pure upside. Less than the cost of a part-time hire — and this one works nights, weekends, and holidays without calling in sick.
- Instant lead response (text)
- Missed call text-back
- 3-touch follow-up sequence
- Simple booking link
- Email support
- Everything in Starter
- AI lead qualification
- Full calendar booking automation
- Custom trade-specific sequences
- Monthly performance review
- Priority support
- Everything in Growth
- Full custom system build
- Quarterly strategy call
- Dedicated account manager
- Fastest priority support
Ready to Stop
Missing Jobs?
Takes 10 minutes to see exactly how it works for your trade. No tech knowledge needed. No obligation.
Book Your Free DemoSee What This Looks Like for Your Trade
Tell us about your business and we'll show you exactly how the system works for your specific trade — live, in 10 minutes or less. No pitch, no pressure.
By providing your phone number you consent to receive text messages from BotCraftr about automated lead response and follow-up for your trade business. Message frequency varies. Message & data rates may apply. Reply STOP to opt out or HELP for assistance. View our Privacy Policy and Terms of Service.
10 minutes · No pressure · No tech setup needed
Built by a
Tradesman.
Built for
the Trades.
BotCraftr isn't a marketing agency. It's a system built by a tradesman — one that responds to your leads, follows up automatically, and books appointments while you work. We set it up. It runs itself.
20 Years on the Job.
One Problem I Couldn't Ignore.
My name is Matt. I've spent 20 years as an electrician — on job sites, in crawl spaces, pulling wire at 6am and troubleshooting panels at 9pm. I know what it means to work in the trades. Not from a case study. From experience.
Today I work as a residential construction consultant at Burgess Construction Consultants, inspecting new builds and working directly alongside contractors and builders every single day. Before that, I spent years in sales and as a project manager for a commercial electrical company — so I understand how to run a job, manage client expectations, and deliver on time.
And in all that time, I watched the same thing happen over and over: great tradesmen losing jobs to less qualified competitors — not because of price, not because of skill — but because they couldn't respond fast enough.
A homeowner calls three roofers. The first one to respond almost always gets the estimate. The first one to estimate almost always gets the job. And the best roofer in town? He's on a roof. He calls back four hours later. The job is already gone.
So I did something about it. I completed a full-stack development bootcamp — JavaScript, React, Python, Node, SQL and more — and built the automated systems I wish my clients already had. Not outsourced. Not resold. Built from scratch, by someone who understands both sides of the job site fence.
"Most people selling automation to contractors are marketers who learned about your industry last week. I'm a tradesman who learned to code so I could solve a problem I watched for 20 years from the inside."
Years as an Electrician
Two decades in the field. Service, commercial, residential. I've been on every kind of job site and talked to every kind of contractor.
Certified Construction Inspector
Licensed to inspect residential construction. I work with builders, GCs, and tradesmen daily as a construction consultant.
OSHA Certified
Trained in construction safety. I know job site culture because I live it — not because I read about it.
ResCat Certified
Deep expertise in residential building categories. Another layer of knowledge that informs how I serve construction clients.
Full-Stack Developer
Certified in HTML, CSS, JavaScript, React, Python, Node, SQL and more. The systems I build for you aren't outsourced — I build and maintain them myself.
Sales & Project Management
Years in sales and as a PM for a commercial electrical company. I know how to close, how to deliver, and how to keep clients.
Most AI Companies Don't
Know Your World.
❌ The Typical AI Company
✓ BotCraftr
Level the Playing Field
for the Trades.
Big companies have full marketing teams, dedicated appointment setters, and CRM systems that cost tens of thousands of dollars a year. The independent roofer, electrician, or home inspector competing against them has none of that — and they're expected to run a business, do the work, and manage their leads all at once.
That's not a fair fight. BotCraftr makes it one.
We give small and mid-sized trade businesses the same automated lead response, follow-up, and booking systems that enterprise companies pay fortunes for — at a price that makes sense for a contractor, not a corporation.
And because we come from the trades ourselves, we build systems that actually fit your world: plain language, no tech jargon, no 90-minute onboarding calls, and support from someone who knows what a 6am call-out feels like. Every system is built in-house — no outsourced developers, no third-party black boxes. We set it up. It runs itself. And when something needs fixing, it gets fixed fast.
The Work Ethic
Doesn't Change.
These reviews are from Matt's 20 years of electrical work — not from BotCraftr clients. We're new. But who Matt is doesn't change depending on what he's building.
Thorough and conscientious. He stuck with a complicated job and saw it through to completion.
Very knowledgeable and honest. Job took longer than expected but he stuck with the original quote. Had ideas on how to enhance the project.
Outstanding worker and person. He's done a dozen jobs for us and I will be calling him again.
Very nice guy and very knowledgeable. Prices are fair and his attention to detail is great. I definitely will recommend him.
Reliable, affordable and responsible. Call Matt for any of your needs — he delivers every time.
BotCraftr Results Coming Soon
We're currently onboarding our first contractor clients. Case studies will be published here as results come in.
Be a First Client →Ready to See It
In Action?
10-minute demo. We'll show you exactly how it works for your trade. No pitch, no pressure.
Stop Losing Jobs to
Whoever Picks Up First
We set up a system that responds to every new lead in under 2 minutes, follows up automatically until they're ready, and puts confirmed appointments on your calendar. We set it up. It runs itself — 24/7, without you lifting a finger.
When a homeowner needs help, they call 2–3 contractors. The first one to respond almost always gets the job. Most contractors respond in 4+ hours. BotCraftr responds in under 2 minutes — even on Saturday night.
⚡ Instant Lead Response
Every lead gets a text in under 2 minutes. Day or night. You're always first.
🔁 Automatic Follow-Up
Leads that don't respond get followed up automatically until they book or opt out.
📅 Automated Booking
Qualified leads book their own estimate slot. Your calendar fills itself.
📞 Missed Call Text-Back
Every missed call triggers an instant text. No lead goes cold.
- Lead comes in — form fill, missed call, or web inquiry, any time of day
- Auto-text fires in under 2 minutes — personalized to your business and trade
- System follows up automatically — no manual work, no dropped balls
- Lead books an estimate — directly on your calendar, confirmed instantly
Built by a tradesman who also codes. BotCraftr was founded by Matt — a 20-year electrician, certified construction inspector, and full-stack developer with a background in sales and project management. He built these systems himself, from scratch, after watching great contractors lose jobs to slower competitors for two decades. He speaks your language because it's his language too.
See It Live in 10 Minutes
We'll demo the system for your specific trade. No tech knowledge needed.